year_
2021
Delivery_
Art Direction
Motion Design
Advertising
MISSION
Lancel partnered with MAD on three videos to highlight the brand’s values and their FW20 collections.
From fun historical facts (Archi Iconique), to unexpected muses (Archi Muse), and behind-the-scenes secrets (Archi Malin).
My responsibilities included :
- Art direction of the “Archi …” video series
- Motion design using archive footage, campaign visuals, and lookbooks
noemiecaron.fr 